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What is the biggest reason that start-ups fail? It's not because entrepreneurs aren't putting a good product on the market - often it's because they haven't identified the right market. About 20 percent of all small businesses fail within their first year and 50 in the first five.
Lagerstatus: I lager
219 kr
What is the biggest reason that start-ups fail? It's not because entrepreneurs aren't putting a good product on the market - often it's because they haven't identified the right market. About 20 percent of all small businesses fail within their first year and 50 in the first five. While many factors can affect a business's success, one central issue can doom it from the get-go: asking what instead of who. Who is the customer and why should they want your product? And most importantly: how can your business serve them? This is the foundation upon which all other aspects of the business should be built. Written by Ryan Levesque, founder and CEO of The Ask Method Company and author of Ask, this book is the go-to business manual that will lead entrepreneurs through a 3-step process of brainstorming, testing and choosing the right market for their business. Including invaluable tools such as worksheets, tests, checklists and other bonus materials, Choose demystifies the process of starting a business with clear philosophies and strategies, setting the path to success from the very start.
Specifikationer
Utgiven 2019-04-30
Vikt 425 g
Mediatyp Inbunden
Författare Levesque, Ryan
Mått 140 x 225 x 22 mm
Språk Engelska
Sidantal 240
Förlag Hay House UK Ltd
Artikelkod 9781401957476